Podcasters are starving for attention, for cash, for listeners, and for legitimacy. That’s what i’m learning in my workshops. I’m skipping all of the podcasting 101 stuff in favor of the biz and monetization stuff. I’ve also been hitting the marketing ones.
Most of them have been pretty informative. I’ve learned lots of cheap promo methods. I’ve also learned far more than i care to about music licensing, and i’ve learned about every possible way to monetize a podcast.
But, the most important thing i’ve learned is that while podcasting, the term, is not new, but the medium is still its infancy. And, for those braving this ragtag new world, it’s a wide open world of possibilities–if only you’d listen…and advertise.
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